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Let’s face it, flashes can be intimidating and confusing for photographers who haven’t mastered using them. Well, Canon’s newest Speedlite, the 470EX-AI, was designed to take all the guess work out of it by using artificial intelligence to do the leg work for you. Official Canon Speedlite 470EX-AI with Auto Intelligent Bounce Introduction The Speedlite 470EX-AI Flash could help alleviate the stigma attached to flash photography as being too difficult, while serving as a gateway for photographers looking to expand their skill set, especially those who recently stepped up from smartphone photography.” – CanonThe 470EX-AI features three different modes, completely…

Blackmagic Design has always pushed the boundaries, both with the design of and the technology found within their cameras and the new Pocket Cinema Camera 4K announced at NAB Show this week continues this trend. Blackmagic Pocket Cinema Camera 4K Looking like something straight out of a sci-fi movie, The Pocket Cinema Camera 4K (PCC-4K) features a stunning all black, carbon fibre poly-carbonate composite body that quite simply put, looks like nothing else currently on the market. The PCC-4K is still small when compared to other cinema cameras, but with the redesigned body it’s larger than the original and that’s…

Once again NAB Show has kicked off in Vegas and some major announcements have already started to trickle out. The first one we want to tell you about comes from Sony with the announcement of the FS5 II, the successor to their wildly popular handheld workhorse the FS5 camcorder. On the outside, the FS5 II looks almost identical to the original, which is a good thing as it means you won’t have to go hunting for familiar controls as they really haven’t moved them around. Size and weight also remain pretty much the same. Most of what’s changed is on the inside…

Cables are probably one of the most abused pieces of equipment on any set out there. They are stepped on, driven over, accidentally cut in half, knotted up, and… well you get the picture. So why then, do so many people continue to add to the abuse by coiling their cables incorrectly? Well, it’s most likely because they haven’t been shown how to do it properly in the first place… The “Over Under” method… Learning how to properly coil your cables will not only help to extend their usefulness, and keep them in tip-top shape, but also reduce the amount…

In our Sony a7III review, Vistek video Producer Dale Sood dives into the details about why this camera is one of Sony’s biggest and most important releases in the last few years. Sony a7III Review “With the new a7III, we’ve taken many of our newest and most advanced imaging technologies from the acclaimed a9 and a7R III models and paired them with an all-new 24.2 MP back-illuminated sensor to deliver the ultimate full-frame camera for enthusiasts, hobbyists and professionals alike. It’s a camera that punches far above its weight class in every capacity.” – Neal Manowitz, Vice President of Digital Imaging for Sony…

Specializing in smaller lightweight solutions for videographers who shoot primarily on smaller camcorders, DSLRs, Mirrorless, GoPro and Smartphones, Saramonic prides themselves on taking a slightly different approach with their audio-for-video solutions by offering unique features and benefits not commonly found on similar systems. The Saramonic engineering team understands that better audio is the defining line between good and great videos and are therefore dedicated to continuous innovation in developing products for every video maker from amateur to professional.”Audio-for-video isn’t necessarily one of those sexy categories that you think about right away when planning your next video production, but choosing the right…

If you like add a little adventure to your portrait photography, you might want to take a close look at the powerful new ELB 500 TTL compact, battery-powered pack from Swiss lighting manufacturer Elinchrom. We created the ELB 500TTL for portrait photographers looking to take their work to more adventurous places with what we believe to be the perfect combination of power, features and value.” – Simon Whittle, CEO – ElinchromCalling it “the most powerful portable TTL light ever”, the new Elinchrom ELB 500 TTL provides photographers the opportunity to shoot with strobes in locations & situations that would normally be…

So far, it’s turned out to be a jam-packed week of camera announcements and it’s only Tuesday! Today’s big news is brought to us by Sony, with the announcement of their latest full-frame mirrorless body, the a7 III. Sony a7 III Features “With the new α7 III, we’ve taken many of our newest and most advanced imaging technologies from the acclaimed α9 and α7R III models and paired them with an all-new 24.2 MP back-illuminated sensor to deliver the ultimate full-frame camera for enthusiasts, hobbyists and professionals alike. It’s a camera that punches far above its weight class in every…

Sitting somewhere in between the GFX 50s and X-T2, the new Fujifilm X-H1 takes some of the best features from both cameras and adds some exciting new ones geared towards video shooters to boot! Physical Features One of the first things you’ll notice on the outside, is that it has inherited the square information screen on the top of the body as well as the beefier hand grip from the GFX50s. The bigger hand grip is a welcome addition making it feel a little more like holding a DSLR. Like the X-T2, the X-H1 also features a 3-way tilting 3″…

In episode eight of our ongoing YouTube series, World Class, Vistek video producer Dale Sood Skypes with award winning documentary photographer Naomi Harris. Multiple award-winning documentary photographer Naomi Harris knows how to settle in for the long haul. She’s logged a year with Seniors in Miami Beach (Haddon Hall), five years with swingers (America Swings), seven years in theme parks (EUSA), and even drove 30,000 km across America “talking with, and photographing, a variety of people affiliated with both the Democratic and the Republican parties as well as those who didn’t, or couldn’t, vote” in an effort to figure out how the polls and…

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