Hasselblad has entered the mirrorless camera race in a big way, with the introduction of the X1D medium format mirrorless camera. World’s First Medium Format…
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Update: We’ve just received exciting news! The FujiFilm GFX 50S is making its North American debut at ProFusion Expo in Toronto and we couldn’t be more…
SMPTE (Society of Motion Picture & Television Engineers) is celebrating their 100th Anniversary this year and want you to be a part of it at ProFusion Expo! Have…
Fashion photographer Miguel Jacob is no stranger to ProFusion Expo. Last year, his demonstration for Profoto, shooting with a Phase One, models and an Audi, was…
How many times have had a conversation where you told someone that you’re “just a photographer” when asked what your profession is? If you’re like most photographers,…